Planning a trip to the region?

PROFESSIONAL ADVICE AND TAILORED SUPPORT FOR TOURISM OPERATORS

Industry Services Members

These are the consultants, businesses and agencies who work with tourism operators to grow their businesses, deliver services and build their capacity.

707 Marketing
Communications and Marketing, Professional Services

With over 25 years of sales and marketing experience, 707, with Varia Mitchell at the helm, offers outsourced staff solutions that will achieve lead generation and sales revenue results.

Our aim is to provide excellence in tourism and hospitality sales revenue growth solutions, relationship building and business development negotiations by listening carefully to our clients' needs, providing in-depth analysis of existing relationships and offering practical advice and solutions to the people we serve.

A Guide To Social Media
Communications and Marketing

A Guide to Social Media assists local businesses in Instagram set up and optimisation, account management, social media workshops and training, event social media and promotion of your business on the A Guide to Ocean Grove, Barwon Heads or Geelong Instagram accounts.

Adroit
Professional Services

We help our clients ‘take on tomorrow’ by immersing ourselves in their world, to deeply understand their circumstances and needs. Our insurance solutions are tailored to your business needs ensuring that you pay only for what you need and nothing you don’t.

Adroit are your advocates in the event of a claim, a time when you may need us the most. Your dedicated Risk Adviser will be by your side championing your cause.

A strong Community value is at the heart of Adroit, we support our local communities across the five branches of Adroit. To date, we have raised over $1 million dollars for local community.

Ainslee Hooper Consulting
Professional Services

We take a distinctive holistic approach to disability inclusion that will unlock growth, understanding and awareness for your business or organisation.

We offer Disability & Inclusion strategy reviews to increase consumer engagement and develop trust with your stakeholders. Improve your decision-making processes to embrace diversity in your business. Provide an accessible and inclusive experience and enhance your awareness through a unique and innovative perspective.

Arthur St Digital
Communications and Marketing

Arthur St. is a young agency with a wise head. Our team consists of experienced personnel from a range of marketing backgrounds, including marketing managers, a print executive, brand strategists and digital campaign specialists.

What sets Arthur St. apart is our ability to utilise the best features of both traditional and digital media to reach your target audience, project an impactful message, and generate business growth.

Bay City Events & Entertainment
Event services and catering

We bring the WOW Factor that makes your event memorable.

Whatever the occasion we all want our events to be memorable and for many, it’s the entertainment that helps anchor those memories.

If you want your event to be remembered for all of the right reasons then you’ve landed in the right place.

Big or small, community or corporate, festivals to private functions, we help make your event memorable by providing you with quality entertainment in sync with the atmosphere you want to create.

baycap Geelong
Professional Services

baycap is a next-generation debt advisory firm based in Geelong, founded by experienced finance professional Trent Millsteed. Trent brings over fifteen years of commercial banking experience across NAB, CommBank, and Judo Bank, with a proven track record in delivering tailored funding solutions for business owners and investors.

baycap partners with business owners, investors, and high-net-worth individuals to deliver smarter, strategic lending solutions across both commercial and personal finance. Whether you're looking to fund growth, restructure existing debt, access capital, or simply borrow more effectively, baycap can support your needs with clarity and confidence.

We assist with all commercial lending requirements, including cashflow and working capital finance, property development and investment lending, mergers and acquisitions, and standard residential lending for business owners. We have a particular passion for supporting tourism and hospitality ventures and already assist clients across Greater Geelong and the Bellarine.

Beyond Bank Geelong
Professional Services

Beyond Bank is customer-owned and purpose-driven. We're part of the local community, and it's our purpose to change the lives of our customers and community in and around Geelong through financial wellbeing.

BKA Events
Event services and catering

At BKA Events we know that no two events are the same, which is why our talented team takes a fresh and cohesive approach with each client. We collaborate with you to understand your unique requirements and deliver a customised experience.

The Geelong region is an exciting place to stage events and conferences, with so many possibilities to explore. We have local team members with intimate local knowledge of suppliers and extensive experience delivering events and conferences in the area.

We would be delighted to discuss your event needs whether you require full end-to-end delivery or support with a specific part of a project only. We manage activations and events of all types and sizes – from conferences with gala dinners to incentives and everything in-between. Our creative and innovative team make events incredible!

See our website for more information: bkaevents.com.au

Brand Tales
Communications and Marketing

Brand Tales is a marketing agency that cuts through the noise and builds businesses that not only work, but work *for you*.

Specialising in combining strategic direction with bold creative brands, we can help you with strategy, design, content, social media, campaign management, digital marketing and business development.

Calibre Workforce
Professional Services

Calibre Workforce is a leading hospitality recruitment solutions provider to clients operating in Victoria. We specialise in delivering a personal, tailored staffing solution across the entire spectrum of hospitality employment from Chefs to Key Senior Management through to Apprentices and Casual Staff. Our 20+ years industry experience gives us a deep understanding and insight into the challenges of managing a business. At Calibre Workforce we are experts at connecting the right hospitality professional with the right venue. Our objective is to simplify your personnel needs by providing professional recruitment and staff training services.

Carlon and Co.
Communications and Marketing

A proudly disabled-run and owned company, today you find yourself at Carlon and Co. Formerly known as Amy Lee Carlon Photography we make undertaking creative projects even easier. We are a community helping build businesses, with amazing photographers and videographers we can assist you in capturing your creative vision.

Are you looking for a photo or video shoot that leaves you smiling from ear to ear as you scroll through your images and watch videos that are bang on brand? Perhaps you’re searching for a commercial photographer in Melbourne and Geelong who is confident and professional but just as at home chatting like friends between shots?

Building your brand is more than just photos and video. You need a clever creative who taps into both sides of their brain to bring your vision to life. Someone who can help you to tick those big creative projects off your to-do list.

Committee for Geelong
Professional Services

The Committee for Geelong provides strategic leadership, advocacy and influence to leverage the economic and social prosperity of our city-region. An independent, non-partisan, membership based organisation, the Committee for Geelong works collaboratively with an authoritative group of stakeholders and influencers to design Geelong’s best future.

Community Bank Bellarine
Professional Services

Community Banks in Portarlington and Drysdale not only give you access to award-winning financial products and services, we're also committed to returning profits to our local communities.

Cornerstone Events
Event services and catering

Cornerstone Events is a premier event management company specialising in corporate and incentive events.

We don’t just manage events, we craft unforgettable experiences that reflect your vision and exceed expectations. Backed by a passionate, well-travelled team - including a Geelong-based local - we bring creativity, precision, and a commitment to excellence to every event.

As a Certified Event Management Company accredited by the Professional Conference Organisers Association (PCOA), we deliver full-service event management solutions tailored to suit your needs. Let us help you bring your next standout event to life.

Deakin University
Professional Services, Training

Thinking about studying a Deakin undergraduate, postgraduate, research degree or PhD? Take your next step with confidence when you choose to study an industry-shaped course and launch your ultimate career at the #1 Victorian university for graduate employment.

Are you an international student?
Do you want to study in Victoria, Australia? Choose to study at Deakin and join our community of thousands of international students. Discover our world-class degrees, excellent graduate outcomes and a university experience you will love.

Destination Bellarine Peninsula
Communications and Marketing

Destination Bellarine Peninsula offers practical solutions to ensure your business connects and converts to a diverse range of visitor markets. Activities include: Strategic planning development, developing marketing and advertising budgets and product development.

Euca - Prefab Eco-Cabins
Professional Services, Retail and supplies

Locally made, architecturally-designed cabins & accommodation pods.

Euca is making it easier for tourism operators to bring world-class accommodation to their sites. Designed to unlock revenue for wineries, farm stays, golf courses, wellness retreats, cultural sites, nature based tourism or as a part-time AirBnB.
Our range of high-quality cabins & small homes are pre-designed, engineered and priced. Each model is made in our high-end Geelong factory and can be delivered to your site within 100 days. Designed by award-winning architects, the cabins are designed for great quality regional tourism without the high price-tag. Instantly customise and price on our website or reach out to our expert team to discuss your project.

Frank Lane
Communications and Marketing

Frank Lane is a Geelong based design and branding agency with over 30 years experience in the creation of beautiful design and the development of stronger brands for the corporate and tourism sectors. We'd like to introduce you to our unique approach to design and branding and what we can do to assist you to grow your business.

We believe to create great work you need a dynamic and inspiring environment that is underpinned by the latest technology. Our business is built around: The latest Apple hardware, Leading software programs, Cloud based servers, Robust back-up systems and Creative minds powering great ideas.

G-Force Employment & Recruitment
Professional Services, Training

gforce is a For-Purpose Community Organisation that makes a difference in the lives of people and communities.

We are a full-service employment and recruitment organisation that seeks to assist all jobseekers, participants and employers.

Our team is passionate and skilled, and focus on an excellent customer experience.

We have served some communities for 40 years and for others we are building new relationships. We believe in being genuinely part of communities we serve and embracing a community-driven approach.

Geelong Chamber of Commerce
Professional Services

The Geelong Chamber of Commerce supports local businesses through networking events, dedicated campaigns, promotions and more. The Chamber is Greater Geelong’s most active business organisation focussing on creating a vibrant business community that fosters business growth.

Geelong Conference & Event Management
Event services and catering

Geelong Conference & Event Management (GCEM) is your on-the-ground partner for standout events across Geelong and the Bellarine. We’re a full-service PCO/event agency that helps time-poor teams bring conferences, workshops, exhibitions and stakeholder events to life with strategy, creativity and calm, minus the overwhelm.

With more than 20 years of national experience and now proudly based in Geelong, we lead every part of your event. From logistics and programming to supplier coordination and seamless showtime delivery, we’ve got it covered.

Harwood Andrews
Professional Services

We are a law firm with offices in both Geelong and Melbourne and believe that making the right connections with each other, our clients and the broader community will create a future in which individuals, business and government thrive when connected with our judgement and expertise.

Our talented people are deeply ingrained in, and invigorated by, our clients and our broader community reaching their greatest potential.

Our expertise lies in providing strategic, compelling, and comprehensive solutions by connecting our people, our relationships and our technology to transform a situation.

Igby Productions
Event services and catering

IGBY Productions is a leading event design and styling company with an extensive track record of over 20 years in serving Melbourne, Geelong, and the Surf Coast.
Our exceptional team of dedicated event professionals possess the expertise to elevate your next event to new heights. We specialize in delivering personalized event design, styling, planning, and seamless management for events of any scale.

From the initial concept to flawless execution, our goal is to leave your guests awestruck and talking about your event long after it’s over.

K-Mac Powerheads
Retail and supplies

In over 60 years of business, we’ve come to learn that time is the most precious resource. Time wasted is resource wasted. And resource wasted, is opportunity lost.

That’s why, from day one, we’ve produced only the highest quality products that power on for decades. Products that are hand-built in house by our expert technical team. Products that are cleverly made to be easily installed. Products that save time – from the first quick install, to years of lasting quality.

When time is saved, value is gained. That’s the K-Mac Powerheads difference.

LBW Business & Wealth Advisors
Professional Services

Our Geelong accounting firm is one of Geelong’s largest, locally-owned public accounting practices, delivering insightful financial partnerships for more than 30 years.
We are committed to elevating the potential of the people and businesses we work with, providing them with the compliance and advisory support they need to face the challenges of today, so they can prosper tomorrow.

Throughout our longstanding history, the core of LBW’s service offering is to develop a deep understanding of our clients, their business, their individual position, and their goals.

Our business is built on people and partnerships. Developing trust is essential to the expertise we provide.

Miss Fizz
Event services and catering

Miss Buzz is our little Sister serving up Inglewood Espresso, Tea Drop Tea’s, Juices and Pastries.

- Available for Private Events including, Corporate Events, Product Launches, Recovery Breakfasts, Kids Birthdays, Baptisms and everything in between!

Moomedia
Communications and Marketing

Operating in the heart of Geelong’s cultural precinct since 2005, moomedia Australia is a full service media, marketing and design agency. We’re big enough to tackle any communications challenge and little enough to care about every client.
Our experience, knowledge, creativity and innovative approach ensures the best possible outcomes. We thrive on challenge and are passionate about what we do.

The marketing environment is complex and ever-changing. We understand what works in marketing and we cut through the jargon so you don’t have to.

Oh, and our services won’t cost you the earth.

Moreton Hire
Professional Services

Moreton Hire has over 55 years of experience building and managing business event and exhibition infrastructure. With a strong presence in Melbourne, Moreton Hire’s end-to-end solutions for large-scale exhibitions and congresses is unmatched.

Moreton Hire is one of Australia’s most trusted providers of business event infrastructure, exhibitions, and temporary structures. Based in Melbourne and proudly a third-generation family business, the company understands the importance of precision, trust, and strong partnerships in delivering world-class events. Operating nationally with offices in Sydney, Melbourne, Brisbane, Gold Coast, and Europe, Moreton Hire offers the scale of a global supplier with the responsiveness and care of a local partner. The team specialises in the seamless delivery of large-scale exhibitions and congresses — from shell schemes and custom stands to signage, furniture, temporary structures, and full venue fit-outs. Moreton Hire works closely with organisers, venues, and stakeholders to ensure every detail is considered — bringing creative solutions, operational expertise, and a deep understanding of the Australian event landscape. Whether delivering across multiple halls or managing international exhibitor requirements, Moreton Hire combines experience, flexibility, and on-the-ground capability to ensure every event is executed to the highest standard.

Nyaal Banyul Geelong Convention and Event Centre
Professional Services

Come and explore Nyaal Banyul Geelong Convention and Event Centre, nestled by the waterfront just an hour's drive from Melbourne.

Deeply embedded in layers of Country, Nyaal Banyul immerses you in the sky, sea, and land around you. Come and experience the transformative power of discovery and connection and share new perspectives in Geelong's newest venue.   

With a 1,000-seat theatre and 3,700 square meters of versatile space, this venue hosts everything from community gatherings to large-scale conferences. The precinct enhances Geelong with shops, diverse eateries, a public plaza, and a 200-room Crowne Plaza hotel. 

Ocean Grove Surf Life Saving Club
Event services and catering

We are proudly one of the largest and most popular Surf Life Saving Clubs in Victoria. Check back here regularly for updates on membership, senior competition, nippers, junior surf sport, community events, social functions and patrols.

ON PAKO and beyond...
Communications and Marketing

We’re so pleased to be presenting this much-loved magazine. Designed to showcase Geelong’s premier lifestyle destinations of Pakington Street and our beautiful region beyond.
Throughout the past decade of publishing OnPako and beyond…, we’ve received many requests from advertisers and readers alike for what has been a biannual magazine to be published more often.
With our previous issues having marked our 10-year anniversary of this publication, we’ve reflected on those many requests and have decided to take a leap of faith and present OnPako and beyond… seasonally.
We’d like to take this opportunity to acknowledge and express a very sincere thank you to every business that has chosen to advertise within the pages of this magazine and to everyone who has contributed to its production. Your support is greatly appreciated.
May our readers favour the various local businesses within this issue when planning and fulfilling their upcoming needs and desires. Discover the best fresh produce, travel inspiration, beauty services, arts and culture, taste destinations, and so much more.
We also hope you enjoy reading the wonderful articles presented in our publication.

Pace
Communications and Marketing

As the premier advertising agency in Melbourne and Geelong since 1964, Pace is dedicated to your success. Our seasoned team crafts tailored strategies that elevate your brand’s presence and drive results, locally and beyond.

Pako Festa
Event services and catering

Pako Festa is an annual festival held in Pakington Street, Geelong West each year around late February. The festival is held to promote cultural diversity and show appreciation for the artwork and fashion designed by citizens of the Geelong area.

Portarlington Community Information Booth
Professional Services

The Portarlington Community Information Booth is located in the historic Rotunda in the centre of town overlooking the pier and foreshore. Staffed by a team of enthusiastic, friendly local volunteers it is open between 11am-1pm Friday, 11am-2pm Saturday and Sunday September to May. We close for a winter recess from June to end of August.
Providing a comprehensive range of information for locals and visitors about what’s on, where to go, eat and stay, how to get around, local history, activities and events.

Propeld
Communications and Marketing

Propeld empowers Tourism Operators to take control of their marketing. They help them establish an engaging brand that will win you more bookings by elevating their business to new heights.

Provincial Media
Communications and Marketing

Established in 2011, Provincial Media brings you the best publications produced to the highest quality and standards.

We are responsible for producing the following publications. Geelong + Surf Coast Living, Ballarat + Central Highlands Living, Know It All, Geelong Wedding and Melbourne Wedding .

As we continue our growth trajectory – recently expanding to include books and online directories – Provincial Media has established itself at the forefront of quality, award-winning publication design and production.

RBE Hospitality & Tourism Consulting
Professional Services

Experienced Hospitality Consultant with a demonstrated history of working in the hospitality and Tourism industry. Skilled in Computer Literacy, Tourism Management, Wine Tasting, Wine Lists, and Hospitality Management. Strong operations professional with a Diploma focused in Hotel, Motel, and Restaurant Management from Ecole Les Roche Switzerland.

Roderick Insurance Brokers
Professional Services

Roderick Insurance Brokers, a locally owned and family-run business with offices in Geelong and Werribee, is led by Managing Director Keith Roderick, who has been at the helm since 1986. Starting as a small family enterprise, we’ve transformed over the past three decades into one of Victoria’s largest regional brokerages.

Our commitment to excellence is upheld by a team of 35 highly experienced and qualified professionals who are ready to offer guidance on all your insurance requirements. Discover what our clients have to say about us.

Swifty Media
Communications and Marketing

Swifty Media is an independent media agency with category experience spanning tv, radio, print, digital and social - working with local, metro and national Clients across retail, automotive, healthcare, financial services, tourism, hospitality, state and federal governments.

Swifty Media is led by Founder and Managing Director Nick Swifte, a highly-skilled communicator and negotiator coupled with an extensive advertising, media buying, and consulting background. Our longevity and knowledge within the media and advertising industry means we have established and unparalleled relationships with the most senior people and teams across the Australian advertising and media landscape. We value establishing lasting Client relationships from the outset, and to ensure the best possible return on media spend and value propositions are met and maintained.

The Swifty Media team are passionate about great outcomes, and provide expert advice to other media industry professionals, as well as developing and implementing paid media strategies and campaigns for Clients. With access to leading media industry software and tools, Swifty Media is well-placed to provide measurable, data-fuelled advice and media strategies.

The Gordon
Training

As one of the largest TAFEs in Victoria, The Gordon has been helping people gain real skills for over 130 years. We pride ourselves on delivering a great range of study options in vocational ‘hands-on’ training.

Students can choose from hundreds of short courses and nationally accredited qualifications across apprenticeships, traineeships, certificates, diplomas, and advanced diplomas, which can lead you to a great career or create a pathway to university.

From Geelong, Victoria, around Australia and overseas, thousands choose to study with us each year via flexible options including on-campus, full and part-time, off-campus, online, and in the workplace.

The Gordon embraces the partnership model; working with secondary schools, universities, employers, and the community in programs that deliver real benefits. We are also forging strong international strategic partnerships, particularly in China and Indonesia.

The Warehouse Geelong
Event services and catering

The Warehouse Geelong is a unique and elegant vintage warehouse that serves as an excellent wedding and events venue located near the central business district of Geelong. This premier venue offers a beautiful restored historic building with modern touches such as exposed brick walls, high ceilings, and large windows that let in natural light, creating an industrial-chic ambiance perfect for hosting special occasions.

The venue's capacity accommodates events of various sizes, and it offers customizable packages to fit individual preferences and needs. The Warehouse features on-site event coordination and management teams to assist with planning, setup, and execution of events. Furthermore, this beautiful building has been in existence since the 1920s and features polished concrete floors, handmade tables, and bentwood chairs, adding to its character and charm.

Times News Group
Communications and Marketing

The Times News Group is your hyper-local community media outlet across print, digital and social channels. We print more than 65,000 free newspaper weekly on a Thursday to the communities we service.

We cover the Surf Coast, Geelong and the Bellarine Peninsula with our coastal publications, as well as Ballarat, Bendigo and the Golden Plains.

Our newspapers are complemented with our great websites found at www.timesnewsgroup.com.au and our Facebook pages ... named by masthead.

Times News Group ... in print, online ... and free!

Total Events
Event services and catering

No live event production is too big or too small.

We hire equipment all the way up full event production, event labour or service of your current equipment.

Our directors provide expert knowledge in audio, lighting, AV, electronics and decor, to create a company that provides training opportunities for staff, while maintaining current workplace protection regulation, superannuation support and secure public liability insurance.

Tourism Brochure Exchange Tas
Professional Services

Tourism Brochure Exchange was established in 1990 to promote the distribution of professional brochure and digital displays throughout Tasmania. Tourism Brochure Exchange operates the ‘Tourism Hub’ Visitor Information Centre on board Spirit of Tasmania. You will find us on Deck 7 as you board the vessel, as well as brochure and digital displays in Geelong Spirit Quay Terminal and Devonport Terminal. Our Tourism Hub provides passengers with a range of tourism services and products.

tRetail Labs
Professional Services, Training

tRetail Labs’ nrtureAI is an AI Customer Experience (CX) platform that manages social reputation in real time for the travel and visitor economy ecosystem.

nrtureAI comes with Elara, your always-on AI Social Reputation Manager. She works quietly behind the scenes, managing reviews 24×7 so that all visitor experience businesses / teams can focus on what really matters - creating delightful visitor moments.

Truffleduck
Event services and catering

From intimate private celebrations through to grand-scale awards dinners, we make your event unforgettable – for all the right reasons.

Every season, every reason, every detail. We deliver creativity, passion and professionals who know how to make the magic happen at your venue or ours. Whether you’re imagining an iconic location, a purpose-built function space or a bespoke barbeque in the back paddock, our team will help transform your vision into reality.

We specialise in weddings Geelong and Bellarine, corporate events and private parties. Exquisite food and seamless, smooth delivery are our hallmarks. All tailored to bring to life your individual ideas in a deliciously different experience.

West Carr & Harvey
Professional Services

West Carr & Harvey is a leading accounting firm in the region, providing the best advice for business success. We are committed to working with local businesses and our community for the benefit of Greater Geelong and the Bellarine.

What's On Magazine
Communications and Marketing

What's On Magazine is a monthly magazine full to the brim with all that is on and on offer in this amazing region. Everything from local events, eats, shopping, markets, even local trades and so much more. Grab a magazine available at over 350 outlets throughout the region, jump on www.whatsoningeelong.com.au and stay up to date with the very best in all things local, on our Facebook and Instagram pages.

Zoom Events
Event services and catering

At Zoom Events, we pride ourselves on our commitment to our clients, our creativity, our account managing and project managing skills, and our attention to detail. We listen to our clients' dreams, goals, and inspiration, and then we partner with them to make all of their events very special experiences.

The team that works at Zoom Events are specifically selected for each and every event. Each event requires a different skill set and personality. Zoom Events works with professional partners and personnel who display enthusiasm, passion and dedication within the event industry, and this ensures each event is an extra special experience.

Become an industry services member

Tourism is a human industry, and it works best when teams work together. That’s why membership – joining our Team Tourism – is so important. Everyone playing their role will see the region – and the businesses in it – flourish.

Loading...